2019 Officers

President 2019
Margarito Maldonado

President Elect 2020
Anika Aviles

VP Operations
Gabriel Pena

AVP Operations
Jaime Ibarra

AVP Operations
Roger Gonzalez

Operations
Eddie Uribe

VP Entertainment
Narciso Escareno

AVP Entertainment
Ernie Barrientes

VP Big Tent Entertainment
Leo Cortez

AVP Big Tent Entertainment
Max Roca

VP Events
Rudy Rivera

AVP Events
Carlos Lainez

AVP Events
Manuel Fernandez

VP Special Operations
Patty Hernandez

AVP Special Operations
David Diaz

AVP Special Ops Security
Tony Flores

Chair Mercado
Claudia Lainez

VP Vendor Services
Laura Tavares

AVP Vendor Services
Gabiela Flores Fernandez

AVP Vendor
Norma Salazar

VP Cookoff Events
Roel Aviles

AVP Cookoff Events
Charlie Abrego

VP Kids Singoff
Linda Macias

AVP Kids Singoff
Blanca Gomez

VP Para Niño’s
Norma Harfeny

AVP Para Ninos
Veronica Arellano

Treasurer
Adrian Rangel

Asst. Treasurer
Jennifer Cardenas

Asst. Treasurer
Jeannie Rangel

Liaison Secretary/Beer Booths
Norma Gomez

Secretary
Lizette Cantu Diaz

Asst. Secretary
Patty Rodriguez

Chair Beer Booth #1
Dagma Rodriguez

Chair Beer Booth #2
Sara Tamez

Chair Cantina #1
Inez Ibarra

Chair Cantina #2
Vicente Hernandez

Chair Soda/Water
Mina Hernandez

Liaison Beer Ops
Poncho Gomez

Photographer
Sal Martinez
Photographer
Daniel Sanchez
Park Decorations
Sandra Nevarez-Hernandez
Assistant Park Decorations
Abby Hernandez

Execution Team
Ruben Barrientes
Robert Galvan
Fred Gomez
Johnny Martin
Joel Sanchez
Eddie Uribe

VP Membership
Elvia Lozoya

AVP Membership
Claudia Caraveo

Corporate Marketing Team

Chief Marketing Officer
Roy De los Santos, Jr.

Asst. CMO
Connie Hensley

CM Admin
Emily Mathers

VP Corporate Sponsorships
David Diaz

AVP Corporate Sponsorships
Ruben Quintero

VP Corporate Sponsorships
Lupita Cortinas

AVP Corporate Sponsorships
Cassandra Bravo

VP Corporate Sponsorships
Monica Garza

AVP Corporate Sponsorships
Murphy Jeffries

VP Corporate Sponsorships
Lupita Vera

AVP Corporate Sponsorships
Eddy Galvan

VP Corporate Sponsorships
Patty Rodriguez

VP Partnered Events
Aurora Stevens

AVP Partnered Events
Jessica Martinez

VP Social Media
Michelle Garcia

AVP Social Media
David Gomez

AVP Social Media
Liz Charles

VP Media & PR
Charlie Abrego

AVP Media & PR
Jacob Tamayo

VP Corporate Relations – Big Tent
Sarah Martinez

AVP CR – Big Tent
Angela Burton

VP Corporate Relations – Main Stage
Loribeth Stevens

CM Operations/Ambassadors
Alberto Sanchez

CM Ambassador
Julie Arellano

CM Photographer
Rosemary Hensley-Robledo

CM Ambassador
Irma Garcia

CM Ambassador
Elma Guzman

Sombrero Festival Board of Directors

Danny Loff
Mark Barnard
Dan Alaniz – Chief Financial Officer
Mary Alice Loya – General Manager
Alonso (Tiny) Barrientes
David Hanawa
Jose Luis Martinez
Jack Loff
Robert (Bobby) Lerma
Mary Jane Jackson
David Vela
Molly Plitt
Sammy Herrera
Roberto H. Solis

A. Roy Gonzalez
Adrian Garcia
Poncho Gomez
David Musso
Tommy Bermudez – Board Secretary
Sandra Herrera
Roy De los Santos-Cuellar
Gabriel (Gabe) Pena – HQ Operations Mgr.
JJ Gonzalez
Sergio Rodriguez
Olga Gonzalez – Board Chairman
Norma Gomez
Dillon Vanderford – Executive Director
Letty R. Garza
Emily Mathers
Connie Hensley